How to Come Up with a Good Brand Name for your Small Business

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How to Come Up with a Good Brand Name for your Small Business

Post  erwannur on 24th September 2015, 15:48


Hi Guys,

I just want to share my little knowledge of how you can choose an effective brand name for your future small business. As you may have already known, having a good brand name is the #1 step to maximizing the profit potentials of any new business you already own or plan to establish.

Without a solid name, you tend to scare people off your business, these people may even be potential customers. Aside that, you won't even be proud of mentioning your brand in a public place.

Choosing a brand name is supposed to be one of the easiest steps of opening a new business but unfortunately, it isn't. This is why most newbies prefer to buy brand name ideas instead of sitting down comfortably in their homes to craft out a rock solid name to use for their small businesses.

So, let's go straight to how you can choose a perfect name for your small business:

First, you have to consider the niche you're trying to start up a new business in. Obviously, choosing a niche is the first thing to consider whenever you think about starting a new business.

Secondly, you must think about a name that's unique that no one else is using. I know you would say - no names are unique as most are either already booked or have been taken. But don't freak out just yet as there's a way to come up with that unique brand name.

Since your own personal name is unique to you alone, and you've already chosen a good niche. Think about combining a part of your personal name with any niche you've chosen. A perfect example would be that of Valforex. As you could see, this person used the short form of his personal name valentine "val" and combined it with his/her niche "forex" bringing about a unique and a perfect sounding brand name "Valforex". You can try this in any niche as well to come up with that name you deserve.

Thirdly, after crafting a name, you should go ahead and register it with any domain name registrar. As you would notice when you follow this steps of choosing a brand name - you won't experience any difficulty registering the domain name as it's unique and no one else has ever thought of it not to talk of registering it before you. You can register all the three major domain extensions namely .com, .net and .org if you're very serious with your business and are eager to protect your privacy.

As you could see, your chosen name will not be very lengthy, would be easy to remember by your visitors and fits well into your chosen niche.

Finally, host your site with any web hosting provider and go ahead and build that perfect site you've ever dreamt of.
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erwannur

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